Find information-rich articles, how-to guides, and other useful tips on the Mailsend blog.
Email marketing has been proven to be one of the most effective marketing channels for businesses. However, for email marketing to work its magic, you have got to ensure top-notch email content along with attractive graphic elements. Cutting-edge email marketing solutions will take care of the technical attributes. But the content has to be created by you. Read this article to learn 19 amazing tips to write the best email marketing content.
Email newsletters are known to be one of the most powerful and effective ways to induce action from customers. However, most companies fail to sustain interest and keep customers coming back for more with their newsletters. What they lack is the lack of knowledge to make a successful creative newsletter. Read this article to find out what constitutes a good newsletter, along with 11 amazing tips on how you can build the most creative newsletter.
Email marketing has already been established as one of the most effective and successful marketing channels among all channels of marketing. And one of the latest trends in email marketing is creating dynamic email content. Hyper personalization is the need of the hour and dynamic email content is the way to incorporate the same. Read this article to find out what dynamic email content is and how you can create it for your marketing campaigns.
Here's what we've been up to recently.
Isn’t it annoying to manually send out manual emails to prospects and leads? You’ve got to type out each letter and word to perfection and review them before hitting “Send.” It’s good that email automation systems rid you and your team of this problem while making work more efficient and more effective.
Basically, the difference between sending cold emails and email marketing campaigns is that; Cold emails are sent to average individuals with the hope that they may patronize your products, while email marketing involves sending emails to specified target audiences who have subscribed to receive your emails.
An email Application Programming Interface (API) allows applications to navigate the actionability of an email marketing software. The features to be assessed may include generation and distribution of transaction confirmation emails, customizing email templates, and granting users access to gathered email metrics.
For an email marketer whose email contains sensitive communication with their customers and leads, personal information of the customers, financial transaction details, it is also essential to find various ways to protect your email to keep unauthorized users and hackers away from your email and also not to discontinue your drip campaign.
Email marketing is the most versatile and affordable marketing technique that guarantees improved sales. WooCommerce assists entrepreneurs in building an online store, while email marketing handles the attraction of new customers to the business. The combined effect of both concepts will result in improved customer retention rates
Email marketing is undoubtedly one of the most popular and effective marketing channels. What’s even more powerful than email marketing campaigns? Email retargeting campaigns! Read on to find out why they bring about 40% more conversions than regular email. Also, learn 12 tips to gain better results from email retargeting campaigns.
Email marketing segmentation is one of the most popular and proven effective personalization strategies that business owners swear by. However, a lot of companies fail to make the most of the technique. How do you start segmenting customers? When or where should you start? Read this article to find out answers to all of these questions and more.
There are a lot of stereotypes and myths surrounding the use of email marketing software, considering how it is one of the oldest marketing channels for businesses. However, a lot of them are not true anymore, and may be adversely affecting your email marketing strategies as whole. It is time to clear the air. Read this article to find out 10 stereotypes about email marketing solutions that are not true.
Email marketing is hands down one of the best lead generation tools out there. It is proven to be the most effective in increasing ROI for marketing activities as whole. However, it is also a complicated process for many businesses. Read this article to learn 10 actionable tips to get the best email marketing services for your business.
Statistics suggest that email newsletters are still one of the most powerful means to reach out to customers and induce action from them, even in the age of social media. Therefore, email newsletters should be an important part of your lead generation strategies for the coming years as well, and for that you absolutely need newsletter software. Read this article to find out everything you need to know about email newsletter software.
Drip marketing is a communication strategy that sends automated messages to customers or target audience – prospects – at a specific time. Drip marketing is a proven way of how businesses can win customers and stay connected with them. Here is everything you need to know about this form of marketing and how top email sender tools such as Mailsend can help you achieve your drip marketing goals.