Powerful AB Testing

to see what works best

Try out different email subject lines, layouts, images, and send at different times to see what’s working best with AB Testing.

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Powerful AB Testing

Improve Email Campaigns with AB Testing

Whether it is clicking, email opens, or responses, select what determines your campaign's success.

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know your audience

Know Your Audience

Learn more about your customers by sending test messages to specific audiences. Explore various topics designs, images, layouts along with sending times, to discover which ones work best.

smart ab testing

Smart AB Testing

Choose the factors that determine the success of your campaign, whether it's open, clicks or revenue. We'll assist you to identify which email is the obvious winner.

experiment with campaigns

Experiment With Campaigns

Try out different email subject lines, layouts, images, and send at different times to see what’s working best.

build test emails

Build Test Emails

Design your testing campaigns by altering the variables. Then, you can choose the measurement that best defines the success of your campaign. This could be clicks, openings, or even revenue.

What is the A/B Testing Feature?

A/B testing is an experiment in which two or more variations of an email are displayed to users in random order. Then, statistical analysis is employed to determine which variant is more effective for a particular goal of conversion. In essence, A/B testing takes all guesswork from optimizing websites and allows experienced optimizers to make informed decision-making.

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Explore More Features

Here are the additional features to look at

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